If 2024 taught us anything, it’s that cottage cheese is officially back—and it might even be here to stay. After a steep decline (in 2015, NPR declared yogurt the reigning dairy champ), curds and whey has reclaimed its spot as a fridge stable, rising from its 1970s glory days, according to a new article in WSJ.
So if it feels like suddenly everyone is spooning cottage cheese on their toasts, blending it with their eggs, or eating it straight, that’s because they are. Even Jennifer Garner is using it on her Pretend Cooking Show. Thanks to a slew of viral Tik Toks and brands like Good Culture, which has nearly doubled its revenue since 2023, the once-hated dairy product has seen an undeniable resurgence. Read More >>