Arvind Kapil, Managing Director and CEO or Poonawalla Fincorp
Poonowalla Fincorp Limited (PFL), a Cyrus Poonowalla group promoted NBFC, today announced its entry into the durable consumption loan market along with the introduction of a digital EMI card that offers previously approved limits for customers.
The new business aims to provide faster loan sanctions in five minutes in the locations of concessionaires for both salaried people and on their own. PFL will offer flexible emi structures and competitive interest rates through its retail partners.
Arvind Kapil, managing director and CEO or PoonaWalla Fincorp, described the launch as “a strategic lever to climb our faster, deeper and more profitable retail lever” that would be in access to millions of new customers.
The company plans to expand to 70 locations in meters and 3 cities of level 2 and 3 in its first phase, collaborating with 5,000 distributors, including regional retailers and small businesses. PFL is also a member of the main OEM with a significantly regional market presence.
PFL cites that the financial penetration of consumers of consumers is currently 30 percent and is growing rapidly in narrower cities, presenting the opportunity to incorporate first -time borrowers that are placed at the end of electronics and appliances.
The company is also implementing real -time disbursements for distributors, replacing traditional lots processing with faster settlements.
With this launch, PFL has introduced six new businesses as promised, even more strengthening its guaranteed loan portfolio. Currently, the company operates in 18 states and 2 union territories with an AUM of approximately ₹ 35,550 million rupees or March 31, 2025.
Poonawalla Fincorp Limited (PFL) actions closed today to ₹ 408.40, more in ₹ 11.75 or 2.96 percent in the NSE.
Posted on April 22, 2025
