As India is emerging as a GCC center (global capacity center), a much greater opportunity awaits you, you can aspire to be the global capital for the Middle Market CCG.
Bengaluru, Chennai and Hyderabad have dominated the GCC landscape of the middle market in the country, attracting about 80 percent of the new units established in the last five years. The fact that around 45 GCC of the average market or 30 percent of all CCGs established in the last two years are in the segment in these cities reflects the growing importance of this segment.
Interestingly, Level II locations such as Ahmedabad, Coimbatore and Thiruvananthapuram are emerging as a lucrative option for middle market GCC at an early stage.
These centers are quickly evolving from the execution engines to market manufacturers, and more and more to policy influencers to become the capital of the Middle Market CCG.
“The opportunity ahead for India is equally higher. With 30000-40000 medium-sized companies worldwide, the direct market for the GCC of the Middle Market of India is diversified,” said a new report by Nasscom and Zinnov.
India, which is already home to more than 480 GCC medium, or approximately a quarter of total CCGs in the country, is better equipped to take advantage of this opportunity and can become the capital of the Middle Market CCG in the world, the report, the GCC jump of India: Global Global Market Impulse driver.
“The directionable market for India is quite huge. There is a total of 130,000 to 1500,000 companies in the Middle Market in the Gobe. Outside this global group, around 30,000 to 40,000 represent the addressable opportunity for India,” the report said.
The GCC of the average market are those established by medium -sized companies with annual global income between $ 100 million and $ 1 billion.
They focus on offering high value specialized services while maintaining a thinner operational model than larger GCCs. They are highly concentrated in vertical software and the Internet, with an approach to deep technology and other areas of emerging technology.
Bengaluru advantage
Bangalore is the country’s digital capital with Maduro digital and technological talent, the established starting ecosystem and the stories proven of CCG success is an ideal destination for medium -sized SAAS (software as a service) and product partners.
The support of the proactive government, the affordable avant -garde infrastructure and the scale potential have turned Hyderabad into a favorite in ascent between the digital and engineering GCCs of the Middle Market, while Chennai, why the artificial propensation of the cities of Midkett, the incentives of the proactive government, the improved infrastructure and the availability of increasing talent.
“The improved connectivity, the lowest general costs (cost of living, talent, etc.) and specific incentives in places like Ahmedabad and Coimbatore are attracting experimentation with the CCG in the initial stage,” the report said.
Challenges
However, the report marked certain challenges that hinder the growth rate of the Middle Market CCG. “The Middle Market CCG struggle to attract early career talent due to the lower brand withdrawal and limited visibility on the best campus,” the report said.
He asked for initial university programs, a brand shared with industry agencies and execute early career hackers.
Posted on April 22, 2025
