The conductors of this new trend have been attributed to rapid urbanization, sedentary lifestyle, stress and pore eating habits. | Photo credit: Istockphoto
The health insurance segment is seeing a new trend of the specific policies of the disease spread by the youngest generation and those that are in their mid -race. The current generation, particularly those in the age group of 30-40 years, share the mentality of identifying which diseases are most likely to get and are collecting specific covers of the disease, especially the specific coverage plans of diabetes.
The drivers of this new trend bone are attributed to rapid urbanization, sedentary lifestyle, stress and dietary habits of pores. The reason for the predilection towards diabetic coverage is the sedentary lifestyles of young professionals and the possibility of saving in premium costs and a more full -body health coverage cost.
“Now, there are specific covers of the disease available, and people have begun to buy them. Diabetes is a particularly popular ash by observing some clear emerging trends,” said Sharad Mathur, managing director and CEO, General Insurance of Sompo Universal Sompo. Business line.
“We have seen this in different customer clients segments-Baby Boomers, Gen X, Gen and and even Alpha-Arth Gen have a very different thinking process. These days they prefer the specific products of CDES.
“I am working for almost 16 hours a day without moving from my workstation. As my doctor warned about diabetes because of my lifestyle, I preferred to buy it only ” M siva Krishna, who works for that, he said here.
Significant change
According to Venkatesh Naidu, CEO – Bajaj Capital Insurance Broking, the Indian insurance panorama is experiencing a significant change, and much of this is being driven by younger generations.
“People between 25 and 35 are increasingly seeing insurance not only as a safety network, but as an active component of their lifestyle and financial planning. There has been an increase in interest in the specific health of the condition. Year -on -year increase in coverage consultations related to diabetes,” he said.
Ramit Goyal, Chief Distribution Officer, Future Generali India Insurance Company, Said Contrary to the Traditional Perception of Insurance as A Necessity Only in the Later Stages of Life, There is an Increaseing Awareness Among Insurion Population Is Turing Them To Choping The To Choping The Them To Choping Choping Than to Choping Them to Choping Them to Choping Them to Choping Them To Choping Them To Choping Them To Choping Them To Choping Them To Choping Them To Choping Them To Choping Them to chop them to chop them to chop them to chop them to chop them to chop them to chop them to chop them to chop them to chop them to chop them to chop them to chop them to chop them to chop them to chop them Chop them to chop them to chop them to Choo, that is, chop them to chop them to chop them to drive them to cut them to load them. Non -communicable diseases (ENT), including diabetes, hypertension and cardiovascular problems.
“The 25–35 cohort is a digital expert and prefers perfect and paperless policies trips. They also want personalized covers that adapt to their health risks, levels of income and lifestyle needs that create a modular bunding and a Goyal saying.
Growth rate
According to the data of the General Insurance Council, the growth rate in the health segment decreased the duration 2024-25 to 8.98 percent of 20.25 percent in the previous year with the insurance insurers of gross premiums in ₹ 1.8 Lakh Crore Laar. Specific disease policies are gaining ground in the context of growing premiums. The strong increase in premium and increased claims rejections led customers to defer the decision on the purchase of health policies.
The duration of diabetes coverage policies goes beyond a year in some products with individual variations between products from different companies.
Posted on April 25, 2025
